The Means and End of Greenwash

Research
Written By Tom Lyon and Wren Montgomery

The number of environmental claims that companies make has increased rapidly in recent years. So has the occurrence of greenwashing. This review article will help you understand:

  1. The definition of greenwashing.

  2. A range of practices that companies use to greenwash.

This article is not open access, but we’ve provided a PDF for your learning use only. This PDF cannot be shared or used publicly without permission.

Tom Lyon and Wren Montgomery
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Greenwash vs. Brownwash: Exaggeration and Undue Modesty in Corporate Sustainability Disclosure